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Showing posts with label PricewaterhouseCoopers. Show all posts
Showing posts with label PricewaterhouseCoopers. Show all posts

Tuesday, October 19, 2010

PricewaterhouseCoopers changed its logo

Today PricewaterhouseCoopers went public with their new logo and brand image.

See below a comparison:

Old logo:


 New logo:











Initially, when we found out, we thought it was a joke.

We find the new logo to be childish and far from the professional image PwC would want to reflect.

Now that PwC lost its number 1 position in favour of Deloitte, apparently they decided to go down in a colorful manner.

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