Sunday, February 7, 2010

Strange pricing policy in Auchan Luxembourg

While browsing through this week's promotion brochure from Auchan, we came across this "offer":

Obviously something went wrong in the calculation made by Auchan's sales people: why would somebody pay EUR 17 for a DVD?

No wonder a lot of people prefer to download movies illegally. EUR 17 for a movie which was released half a year ago is outrageous.

This is exactly the same price for 2 tickets at Utopolis, where one can have a much better viewing experince.

Not to mention the much cheaper alternative of renting the DVD in the same Auchan complex for only EUR 5 per 48 hours.



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